Intelligems

We sat down with Drew, the co-founder of Intelligems - the ultimate profit optimization tool for shopify brands.

Intelligems helps brands A/B test content, themes, templates, pricing, discounts, and free shipping thresholds.  



0:00 Interview Start
0:30 Drew tells his background
2:30 Drew intro's intelligems and explains 'profit optimization'
2:45 The tools intelligems provides to 'profit optimize' (ie. content tests, price test, shipping tests and why they matter)
5:15 Drew talks about personalizations, and we give the M&S example live
7:30 Clay overviews an advanced (sort of) content test and a big win (+$400,000 /year +12.46% rev/visitor 97% stat sig test)
9:30 Big swings (like nav rebuilds) vs. many focused content tests (on the highest friction points of your website)
13:15 Results from one brand after 10 months of working with intelligems and convertibles (+50% to eCVR) - including a sexy graph
14:10 Why is intelligems the best tool (Drew gives 4 reasons)
17:00 Closing and call to action